Evaluating Blockchain Projects With Token Economy Canvas

Token Economy Canvas consists of nine building blocks that are filled out in a pre-defined order. Answering the questions for each building block helps gain insight into each aspect of a blockchain project and its token. Combined, the answers allow a holistic view of the proposed token economy. From there you can make your own decision on the viability of a token or how it relates to a possible evaluation of a project.

Business Model Canvas is a strategic management and lean startup template for developing new or documenting existing business models. It is a visual chart with elements describing a firm’s or product’s value proposition, infrastructure, customers, and finances. It assists firms in aligning their activities by illustrating potential trade-offs.

Business Model Canvas: nine business model building blocks, Osterwalder, Pigneur & al. 2010



After reading this great article https://medium.com/@pstehlik/evaluating-blockchain-projects-with-token-economy-canvas-908bc1bab6 I felt the need to create an online editor.

“Token Economy Canvas consists of nine building blocks that are filled out in a pre-defined order. Answering the questions for each building block helps gain insight into each aspect of a blockchain project and its token. Combined, the answers allow a holistic view of the proposed token economy. From there you can make your own decision on the viability of a token or how it relates to a possible evaluation of a project. “

The tool save regularly all your entries into browser Local Storage, so it will restore them after browser crashes, tabs closings and other disasters.

The vision

If you agree to tick the checkbox to share, all your data will be persisted to the server, in a format that later allow the Blockchain community to query, compare and read token canvas (these features are in development).

As a bonus, i also provide an excel template. Visit https://canvas.tokens-economy.com/ now 🙂

now 🙂